Service
Search Engine Optimisation (SEO)
Sustainable organic traffic through technical excellence, content authority, and strategic link building.
Paid ads stop the moment you stop paying. SEO compounds. Our SEO practice covers the full stack — deep technical audits that fix what Google penalises, on-page optimisation that makes your content rank, long-form content that earns authority, and disciplined link building that lasts. We work on your site like engineers, not keyword stuffers.
Search Engine Optimisation (SEO)
Client Satisfaction
98%
Deliverables
What We Deliver
Technical SEO Audit & Fixes
Crawl budget analysis, Core Web Vitals optimisation, structured data (schema.org), canonical tags, robots.txt, XML sitemaps, redirect audits, and HTTPS compliance — all actioned, not just reported.
On-Page Optimisation
Title tag and meta description rewrites, heading hierarchy, internal linking architecture, keyword mapping to search intent, and image alt-text and compression — across every key page.
Content Strategy & Production
Topic cluster planning, keyword research aligned to buyer journey stages, long-form blog articles (1,500–3,500 words), and landing page copy — all written to rank and convert.
Link Building
White-hat outreach for editorial backlinks, digital PR placements, resource page inclusions, and broken-link building — real links from real sites, not link farm spam.
Local SEO
Google Business Profile optimisation, NAP consistency, local citation building, review strategy, and localised landing pages for businesses targeting specific cities or regions.
Monthly Reporting & Insights
Custom ranking dashboard, organic traffic trends, keyword movement, competitor gap analysis, and actionable next-step recommendations — delivered monthly with a call.
Methodology
How We Work
Discovery & Audit
We run a comprehensive technical audit (Screaming Frog + manual review), benchmark your current rankings, and analyse the top 5 competitors in your space to identify the fastest-path opportunities.
Strategy & Roadmap
A 90-day prioritised action plan covering technical fixes (P0/P1/P2), on-page wins, content calendar, and link velocity targets — with expected impact estimates for each initiative.
Execution
We implement fixes directly on your site (or via developer handoff for larger changes), publish content on schedule, and run outreach campaigns for backlinks — tracking everything in a shared project board.
Measure, Report & Iterate
Monthly reporting on rankings, traffic, and conversions with a live dashboard. We review what's working, update the strategy based on algorithm changes, and roll forward with the next quarter's priorities.
Use Cases
Industry Applications
We've delivered this service across every major industry sector in Africa and globally.
SaaS & Tech
Grew a B2B SaaS from 800 to 14,000 monthly organic visitors in 9 months through technical fixes and a 40-article topic cluster strategy.
E-Commerce
Increased product page rankings for a Kenyan fashion retailer by 340% in 6 months through on-page optimisation and structured data.
Professional Services
Secured page 1 rankings for 12 high-intent legal service keywords in Nairobi through local SEO and content authority building.
Healthcare
Helped a telehealth platform achieve 5x organic lead growth with YMYL-compliant E-E-A-T content strategy and technical audit.
Why Us
Why choose Elom Labs for Search Engine Optimisation (SEO)?
We treat SEO as an engineering discipline — technical fixes are implemented, not just recommended in a 50-page PDF you'll never action.
Every piece of content is written by humans with domain knowledge, optimised for both search intent and conversion — not AI-generated keyword soup.
We build links the right way: editorial outreach, digital PR, and genuine partnerships — nothing that risks a manual penalty.
You get a live ranking dashboard and monthly calls, not quarterly reports full of vanity metrics.
Pricing
SEO Services Packages
Transparent packages to fit every stage. Need something custom? Talk to us.
SEO Starter
For new or small businesses
- Technical SEO audit (one-time)
- On-page optimisation (up to 10 pages/mo)
- 4 optimised blog posts per month
- Google Search Console setup
- Monthly keyword ranking report
- Core Web Vitals baseline fix
SEO Growth
For businesses targeting serious organic growth
- Full technical audit + ongoing fixes
- On-page optimisation (up to 30 pages/mo)
- 8 long-form articles per month
- Link building (5 quality backlinks/mo)
- Core Web Vitals optimisation
- Local SEO setup + Google Business Profile
- Competitor gap analysis
- Bi-weekly reporting + call
SEO Authority
For competitive industries and e-commerce
- Continuous technical monitoring
- Unlimited page optimisation
- 12 expert articles per month
- Link building (15 backlinks/mo)
- E-E-A-T content strategy
- Schema markup implementation
- Competitor gap analysis (monthly)
- Digital PR outreach
- Weekly ranking dashboard + calls
All prices are starting rates. Final project cost confirmed after a free discovery call.
FAQ
Common Questions
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